Michelle Phan

Michelle Phan is a Vietnamese-American make-up artist, vlogger and YouTube celebrity. She is famous for her make-up tutorial videos on YouTube. As of November 2013, Michelle Phan's main YouTube channel, MichellePhan, has over 5.2 million subscribers and 817 million video views. She is the most subscribed beauty guru on YouTube.

Biography
Michelle Phan was born in Boston, Massachusetts on April 11, 1987. Her family, who struggled financially, eventually settled in Tampa, Florida and she attended Tampa Bay Technical High School. As a teenager, Phan originally intended to become a doctor at the wish of her mother who did not approve of her fascination with cosmetics. She later convinced her mother and attended classes at Ringling College of Art and Design and Massachusetts College of Art and Design.

YouTube
In 2006, Phan had a personal blog in which she discussed different makeup tutorials and received requests for further instruction. She began posting tutorial vlogs on Xanga under the username Ricebunny and then began publishing on YouTube in May, 2007. Phan's videos implemented some special effects and a voice-over narration which were uncommon for the time but proved popular. She patterned her production style on Bob Ross; "There is something magical about narration and voiceovers. Recording a voiceover is an art form in itself." Buzzfeed featured several Phan's videos in 2009 and 2010, which helped them go viral. In particular, her make-up instructionals "Lady Gaga 'Poker Face' Tutorial" and "Lady Gaga 'Bad Romance' Look" brought her over a million subscribers. Phan became a YouTube advertising partner and launched FAWN, a YouTube MCN (multi-channel network) in 2012. The format expanded Phan's offerings with additional hosts and guests, including Dita Von Teese, Coco Rocha, Nelly Furtado and the Victoria’s Secret Angels.

Career
Phan has included her reviews of beauty products in her videos. In 2009, Phan intended to partner for her own cosmetic line as part of "IQQU Beauty International". Despite the announcement, the line never launched. The following year, Lancôme made Phan their official video make-up artist after she featured some of their products in her videos. In 2012, Phan launched 'ipsy', a subscription service for monthly beauty samples that are associated to tutorials on the website. In May 2013, ipsy hosted Generation-Beauty, a conference in Los Angeles for beauty bloggers and online beauty content creators.

Trivia
Michelle Phan's brother, Steve Phan, is married to the beauty guru Promise Phan.

She has admitted having plastic surgery on her chin as it was her biggest insecurity.